Color is definitely the theme for 2012 in the outdoor industry!
Brighter, better color coordinated, flashier, green (yea!). Here are just a few tidbits to look forward to in 2012:
We also saw the return of paddler favorites that had been retired or revamped:
And then there is Ken’s favorite:
Stay tuned for more updates on what to expect in the ERA Boater’s Store in 2012!!