ENDLESS RIVER ADVENTURES PARTNERING WITH LIQUIDLOGIC KAYAKS AND BIG DOG KAYAKS –
Nantahala Gorge, NC, March 6, 2016
Endless River Adventures today announced a partnership with kayak manufacturers Liquidlogic Kayaks and Big Dog Kayaks.
Located in the Nantahala Gorge- considered the epi-center for whitewater kayaking and outdoor adventure in the U.S., Endless River Adventures opened up an opportunity for these two companies after the end of a 20+ year relationship with Wave Sport Kayaks.
“Endless River Adventures is here today because of the support of the boating community,” reflected Endless co-founder Juliet Jacobsen Kastorff. “Over the years, we have been at the forefront showcasing innovative new boats, in part because we have always been a conduit for feedback between the paddling community and our manufacturing partners. This is an opportunity for us to make room in our Boaters Store for these two great companies.”
Liquid Logic and Big Dog create a partnership with Endless River Adventures that teams the market strengths of these companies and keeps that valuable connection with the paddling community. This partnership brings together the three companies’ shared passion and commitment to whitewater kayaking, and to keeping the industry vibrant and healthy.
ABOUT LIQUID LOGIC
Located in Fletcher, NC, along the banks of the Green River, Liquidlogic moved from dream to reality in 2000. The LL manufacturing center is a state-of-the-art, energy-efficient factory which provides unparalleled consistency in molding. What makes Liquidlogic exceptional is the team behind the brand. With over 100 years of combined paddling experience, Liquidlogic is a unique family of visionary craftsmen, world-class athletes, and industry veterans who know that the difference between good and great kayaks can make or break the best of days.
“I grew up paddling in the Nantahala Gorge,” shared Shane Benedict, co-founder of Liquidlogic, “first rafting and then kayaking. My paddling roots are all over the southeast but nowhere did I learn, evolve as a paddler, and start to grow my kayaking community more than the Nantahala Gorge. The Endless River crew has been a part of that community since very early in my career and I am very excited to close that circle and work more closely with them again.”
“Partnering with Liquidlogic was just logical,” added Jacobsen Kastorff. “We share a passion for whitewater kayaking, the people in the boats, and a commitment to seeing our industry continue to thrive.”
With Liquidlogic as a cornerstone, Endless River Adventures decided to make room for a second innovative brand of whitewater kayaks, one that shared the same passion and innovative spirit as Liquidlogic. That brand is Big Dog Kayaks.
ABOUT BIG DOG
Launched in 2009, Nottingham, England’s Big Dog Kayaks is the UK’s fastest growing whitewater canoe and kayak manufacturer. Their company development and corporate attitude parallel that of Liquidlogic. Their management team all have held down influential development and managerial roles within the paddle sport industry; and more important, they all actively paddle. Big Dog has only one focus, making the very best whitewater kayaks available.
With their Nantahala River location, Endless River Adventures provides the perfect location to be a retail demo center for the Liquidlogic and Big Dog brands. Demos will be available for each of the brands’ boats, including Liquidlogic’s newest creation, the Mullet, and Big Dogs’ new decked boat – the DropZone OC1.
For more upcoming information regarding Liquidlogic, Big Dog Kayaks and Endless River Adventures, please stay tuned to www.endlessriveradventures.com, as well as through our social media: Facebook, Twitter, and Instagram.
Juliet Jacobsen Kastorff
Endless River Adventures